Aerolab's vision: "Is to improve the performance of New Zealand's primary industries through the use of automation and technology."

In this industry you don’t need a supplier, you need a partner. That’s why at Aerolab, we offer a pathway to becoming a specialist in your field, turning your investment into a business with substantial growth potential. With our ecosystem and guidance, you’ll be equipped with the training, expert advice and lifetime support to thrive in the commercial drone industry.

Our Team

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    Craig Simpson

    Craig Simpson, a skilled entrepreneur, excels in merging technology with societal benefits. He founded Aerolab and GridFree, focusing on agricultural drones and sustainable solar energy, respectively. With experience in leadership roles at companies like Spark and Fronde, Craig is known for his ethical leadership and emphasis on team well-being.

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    Simon Conroy

    Simon spent his corporate career running IT and Analytics functions for some of NZ’s largest organisation including Spark, Air New Zealand and Flight Centre. He then transitioned into freelance consulting before founding Data agency Decisive and Innovation consultancy Joots. For the past three years Simon has deployed his technical skills as a Director of Aerolab, spearheading the Agricultural analytics programmes of work.

  • Craig 'Krusty' Patterson

    Krusty has a passion for tech. Has been in the film and television industry for the last 15 years. Working with the likes of TVNZ in providing live feeds for shows like the ITM Fishing Show, Super Rugby and D1NZ. With over 20 years experience flying, building and maintaining drones. Krusty is a certified XAG and DJI service technician. Krusty is someone you can depend on to keep your drone in the air all year round.

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    Murdoch Horan

    Murdoch is a skilled marketer and account manager. Has spent the last 6 years of his life managing his family business in Mount Maunganui before deciding to move up to Auckland to pursue. Aerolab picked Murdoch up in mid 2024, he has now undertaken to role of being the account manager for all Aerolab partners. You can depend on Murdoch for fast handling and informative responses.